Client: Municipality of the District of Lunenburg
Industry: Tourism
Scope: Wayfinding
Year: 2021
Contributed to this project as a designer at Fathom Studio
The Municipality of the District of Lunenburg (MODL) set out to enhance wayfinding across its parks and trails while reinforcing the region’s brand identity. Working as part of the design team at Fathom Studio, Anna adapted the existing logo for improved visibility on signage and designed large park beacon signs optimized for high-speed roadside conditions.
The team developed a comprehensive location plan for the sign system, and Anna contributed to a tender-ready package that included signage templates, a detailed design intent document, and a message schedule to support consistent implementation across the network.